Renamed WaveMarket to release geofencing API
Jun 27, 2010
Tags:
Location Labs Universal Location Sevices
WaveMarket, which has renamed itself Location Labs, will release a geo-fencing API along with its rebranded locator API which can locate 180 million mobile phones.
 

The new name, Location Labs, more accurately reflects the company's core speciality of offering developers information on phone locations gathered directly from mobile operators. The company provides a link between carriers who possess a vast wealth of location data and the mobile developers who need or want it the most. Its Universal Location Services API lets developers tap into server-based location data to locate more than 180 million phones without the need for any downloads. They can thus produce platform-independent geo apps.

Now Location Labs is launching a geofencing API which can be triggered whenever a user is near a certain location or close to a friend with a location-aware mobile phone.

The Location Labs development platform includes services for geofencing and location privacy. Where privacy is a concern, users can opt in or out of location sharing via SMS, mobile web or web portal.

Developers have used Location Labs services to build and enhance apps in a range of vertical markets including social, marketing, gaming and logistics tracking.

Forthcoming LBS Conferences:

  • Location Business Summit USA (formerly MetaPlaces)

    September 14-15, 2010 - San Jose

    The Location Business Summit USA 2010 Conference and Exhibition USA is your essential guide to monetizing location based services and the key to helping you open the door to a new world of profits.

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  • Tracking and Positioning Europe

    November 17-18, 2010 - Amsterdam

    The Tracking Summit is Europe’s only meeting place for high level tracking service providers and positioning enablers. The conference will focus on profit strategies and technology challenges including indoor and ubiquitous location, privacy, power consumption, MNO location data, elevation and much more!

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  • Navigation Strategies USA

    January 25-26, 2011 - San Jose

    North America's premier meeting place for senior navigation executives is back for 6th year.  This event unites the entire ecosystem, from navigation providers, device makers, map providers and mobile carriers.  They’ll be debating the latest trends and monetisation strategies for the navigation industry.

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  • The Location Business Summit Europe

    April, 2011 - Amsterdam - days TBC

    The Location Business Summit is Europe’s largest Location Based Services conference; last year attracting 200 senior level attendees. The mobile LBS market has really started to accelerate, but companies are still searching for the winning business strategies. The Location Business Summit has been designed to overcome this challenge, and uncover the tactics to help companies generate serious profit.

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  • Location Intelligence 2011

    April, 2011 - USA - days TBC

    At this inaugural event you'll discover how to convert the hype into profitable reality.  Hear how businesses are using location data to reduce risk, make profitable decisions and expand into new markets.

  • Navigation Strategies Europe 2011

    June 14-15, 2011 - Berlin

    Following the huge success of last year's sell out show, this event is the pinnacle of the Navigation calendar.  Over 200 senior execs form across the ecosystem will convene for 2 days of intense analysis on the current landscape.