Aetna, the American diversified health care benefits company, will extend its online services for members with the launch of a location-based services (LBS) app next month.

Yandex, the leading Russian search engine, will partner with the AlterGeo hybrid positioning startup to add location-based features to the Yandex maps and toolbar web applications.

Philadelphia-based marketing company Monetate has responded to the growing demand for mobile e-commerce by introducing Monetate Mobile, a location-aware product for adapting Internet retail websites for satisfying use on mobile phones.

Tourism Vancouver in partnership with SatSports and HTC has launched City Smart, the world's first completely interactive tourist and sporting event mobile application. The app includes location-based services (LBS) and street navigation.

The GSMA has created an alliance of operators and manufacturers to develop a single open platform for mobile applications. This was announced at the Mobile World Congress (MWC) last week.

Nielsen research commissioned by Tellabs reveals that mobile carriers are risking their place in the mobile value chain by not responding quickly enough to the huge global demand for smart, personalised mobile Internet services.

Hot on the heels of an agreement with GyPSii, Telmap has announced a partnership with 4th Screen Advertising, strengthening Telmap's plans to offer location-based advertising.

Trevor Hawthorn, founder and managing principal at Stratum Security, has warned that a free iTunes location-based game called Underworld: SweetDeal could expose players to physical as well as digital security risks.

There are only 43 cross-platform location-based service (LBS) apps among the total of more than 7,000 LBS apps available from the Apple, Android and Blackberry app stores, according to a new report from Skyhook.

FindWhere has licensed its iFind Mobile solution to International SOS, the world's leading provider of medical assistance, international healthcare, security services and outsourced customer care.